Acceptable Use & Outreach Compliance Policy

Effective date: August 21, 2026 Last updated: August 21, 2026

This policy supplements the Terms of Service and governs how Customer may use [Product Name]'s scan results, lead scores, Contact Finder data (LinkedIn, email, phone), bulk-scan exports, and AI-drafted pitches.

1. Purpose

[Product Name] is built to help Customer identify real, evidence-backed reasons to contact a prospect — not to enable spam. Because Contact Finder surfaces business contact details for outreach, Customer's use of that data is subject to this policy in addition to general law.

2. Customer is responsible for outreach-law compliance in the recipient's jurisdiction

[Product Name] provides data and drafting assistance. Customer, not [Product Name], is the sender of any email, DM, or call it makes using information obtained through the Service, and Customer is solely responsible for complying with the marketing/anti-spam law that applies where each recipient is located, including (non-exhaustively):

United States — the CAN-SPAM Act (commercial email must include accurate headers, a working opt-out, and honor opt-outs promptly) and applicable state telemarketing laws.
United Kingdom — the Privacy and Electronic Communications Regulations (PECR) and UK GDPR, including the "soft opt-in" limits for B2B email marketing and the requirement to identify the sender and provide an opt-out.
European Union — the ePrivacy Directive as implemented in each member state, and GDPR, which generally require a lawful basis for direct marketing and an easy opt-out; some member states restrict unsolicited B2B email more strictly than others.
Canada — Canada's Anti-Spam Legislation (CASL), which has strict consent and identification requirements and among the highest penalties globally for non-compliant commercial electronic messages. [Given CASL's severity, Customer outreach into Canada deserves specific care — recommend flagging this prominently to customers, not burying it.]
Australia — the Spam Act 2003 (Cth) and the Australian Consumer Law, which require consent (including inferred/existing-relationship consent in some cases), sender identification, and a functional unsubscribe.

3. Prohibited uses

Customer will not use the Service, or data obtained through it, to:

Send unsolicited communications that violate the laws referenced in Section 2 or equivalent law in the recipient's jurisdiction;
Harass, stalk, defraud, impersonate, or unlawfully discriminate against any individual identified in scan results;
Build or sell a standalone contact database or data product derived primarily from [Product Name]'s Contact Finder output, outside of Customer's own legitimate sales use;
Attempt to re-identify or enrich data about a data subject who has opted out via [Product Name]'s or Customer's own suppression list;
Scan a website Customer has been asked not to scan, or that has expressly and lawfully prohibited automated access in a way Customer is bound by.

4. Suppression and opt-out requests

If [Product Name] receives an opt-out or erasure request from an individual whose contact details appeared in a scan (see Privacy Policy, Section 6), we will suppress that contact from future scan results platform-wide. Customer must independently honor any opt-out request it receives directly from a recipient, regardless of whether [Product Name] has also suppressed that contact.

5. AI-drafted pitches

Pitch drafts generated through the AI/Pitch feature are drafting assistance only. Customer must review each draft before sending and remains responsible for its content, accuracy, and compliance with Section 2.

6. Enforcement

Violation of this policy is a material breach of the Terms of Service and may result in suspension or termination of Customer's account, in addition to any indemnification obligations under the Terms.

7. Contact

[support email]

Template only. CASL (Canada) in particular carries real regulatory and financial exposure for non-compliant senders — consider requiring customers to affirmatively acknowledge this policy at signup/checkout rather than relying on a footer link, and have counsel confirm the wording before publishing.